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BU Festival of Learning: eTourism Innovations in the Digital Era

Bournemouth University School of Tourism School of Tourism, Bournemouth University. Talbot Campus, Fern Barrow, Poole,, Bournemouth, Regno Unito
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Wednesday 11 June 2014
eTourism Innovations in the Digital Era
11:00-16:00
REGISTER here for FREE: http://t.co/kJevQdxxgh

eTourism innovations in the digital era
11 June 2014: 11am - 4pm.
Location: The Barnes Lecture Theatre, Poole House, Talbot Campus, Bournemouth University, Fern Barrow, Poole.

Event Description:
Tourism organisations use Technology and eTourism innovations developed by the eTourism Lab, School of Tourism, Bournemouth University (www.bournemouth.ac.uk/etourismlab). This event is for tourism, hospitality, technology and marketing professionals and is chaired by Professor Dimitrios Buhalis.

Event Schedule:

11:00-11:30, Registration:
Welcome to Bournemouth University eTourism innovations in the digital era Festival of Learning Professor Dimitrios Buhalis Director eTourism Lab.

11:30-13:00
Cutting edge eTourism Research and Innovations:
Professor Dimitrios Buhalis: 'Using technology to dynamicall promote tourism and hospitality products.'
Dr Alessandro Inversini: 'Manage your online reputation and increase your bookings.'
Barbara Neuhofer: 'How can you create technology enabled memorable experience?'

13:00-14:00
Networking Break and lunch at own expense at The Retreat.

14:00-15:30
Innovations for promoting and selling online and harnessing the Internet.
Dr Philip Alford: The role of web analytics for micro-small tourism players.
Dr Jeff Bray: What marketing people look; how people shop etc. analysed through eyetracker on retail web-sites & in-stores.
Dr Nigel Williams: Do you use twitter effectively?

15:30-16:00
Open discussion and farewell.

We regret that there is no parking available at Talbot Campus. We would recommend that you use public transport.

Please note that before placing an order, you will be asked to agree to Bournemouth University’s terms and conditions (see below). Please read these terms carefully and make sure you understand them before ordering any Products.

REGISTER http://t.co/kJevQdxxgh

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il 11 giugno 2014

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