Talk by Aaron Hurst
1.30pm 23 May 2014 in the Centre for Creative Practices
Booking essential at email@example.com
Come and listen to globally recognized entrepreneur Aaron Hurst CEO of Imperative and author of the book, The Purpose Economy.
Aaron is a close advisor to many global brands and frequent speaker and writer on the development of the Purpose Economy.
He is the founder and an active advisor to the Taproot Foundation where he was the catalyst and lead architect of the $15 billion pro bono service market. He was the creative force behind the conception of the national Billion + Change campaign. Previously he worked in Silicon Valley developing the precursors to social media.
Widely known for his thought-leadership and a regular blogger for the Huffington Post, Stanford Social Innovation Review and LinkedIn, Aaron is a member of the Nonprofit Times’ Power & Influence Top 50, and has been recognized as a top social entrepreneur by Fast Company,Ashoka, Draper Richards Kaplan Foundation, Manhattan Institute and theCommonWealth Club. In 2009, he received the highest honor bestowed on an alumnus of the University of Michigan.
A series of shifts are happening in our economy: Millennials are trading in conventional career paths to launch tech start-ups, start small businesses that are rooted in local communities, or freelance their expertise. We are sharing everything, from bikes and cars, to extra rooms in our homes. We now create, buy and sell handcrafted products in our local communities with ease.
Globally recognized entrepreneur and founder of Taproot Foundation, Aaron Hurst, who helped create the $15 billion pro bono service market, argues in his latest book, The Purpose Economy: How Your Desire for Impact, Personal Growth and Community is Changing the World (April 2, 2014, Elevate), that while these developments seem unrelated at first, taken together they reveal a powerful pattern that points to purpose as the new driver of the American economy.
Like the information economy, which has driven innovation and economic growth until now, Hurst argues that our new economic era is driven by connecting people to their purpose, “It’s an economy where value lies in establishing purpose for employees and customers—through serving needs greater than their own, enabling personal growth and building community.”